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Summary
Summary
Return to the future of "Archform: Beauty." In the twenty-fourth century, Earth is vastly changed. Ecological and biological catastrophe have raged across the planet, but for the survivors, it is a world of plenty. Even the poorest live in abundance, and the upper class -- the ascendant -- command technological marvels.
Ten years ago, Jonat deVrai was a rising star in the Marines. But he shocked his superiors by walking away from the Corps after witnessing atrocity and hypocrisy during the Reclamation of Guyana. Starting his life over, he established himself as the world's expert on the effectiveness of "prod"-- product placement, the only advertising which viewers will allow through the sophisticated filters they all use against unwanted intrusions on their electronic link networks. Prod, reinforced with sublims and the "res" -- resonant frequencies, a form of sonic branding -- is the wave of the future.
Jonat now advises multinational corporations on their prod campaigns, his busy life only occasionally disturbed by vivid flashbacks to his military years. Then his comfortable world is upset when the Centre for Societal Research approaches him to study the effects of res and prod on political campaigns.
After a res-heavy political rally for Laborite Republican Senatorial candidate Juan Carlismo, armed thugs jump deVrai in a parking garage. A day later, a sniper ambushes him. What looked like a safe, lucrative contract has suddenly turned dangerous. The stakes raise further when deVrai foils a remote-controlled cydroid assassination attempt on a Popular Democrat candidate. Cydroids built from deVrai's stolen DNA are turning up dead throughout NorAm.
Suspicion and conspiracy race around Jonat. Who wants him dead? Candidate Juan Carlismo's use of prod is skirting the limits of legality. The Centre has its own obscure agenda and may want deVrai as a martyr. The terrorist group PAMD is targeting ascendents in deVrai's family. And one of his clients is known for holding legendary grudges - could he have gone over the edge?
With his life on the line, deVrai must sort flash from fact before it's too late.
"Flash" is a blend of all-out thriller and thoughtful social, political, and technological exploration that that gets into your mind in a way even res and prod could never match.
Author Notes
Leland Exton Modesitt, Jr., was born on October 19, 1943 in Denver to Leland Exton and Nancy Lila Modesitt. He was educated at Williams College and earned a graduate degree from the University of Denver. Modesitt's career has included stints as a navy lieutenant, a market research analyst, and a real estate sales associate. He has also held various positions within the U.S. government as a legislative assistant and as director of several agencies. In the early 1980s, he was a lecturer in science fiction writing at Georgetown University.
After graduation, Modesitt began to write, but he did not have a novel published until he was 39 years old. He believes that a writer must "simultaneously entertain, educate and inspire... [failing any one of these goals], the book will fall flat." A part-time writer, he produces an average of one book per year, but he would eventually like to write full-time. The underlying themes of many of his science fiction novels are drawn from his work in government work and involve the various aspects of power and how it changes the people and the structure of government. Usually, his protagonist is an average individual with hero potential. Much of his "Forever Hero Trilogy"--Dawn for a Distant Earth, The Silent Warrior, and In Endless Twilight--is based on his experiences working with the Environmental Protection Agency. He made The New York Times Best Seller List in 2012 with his title Princeps.
(Bowker Author Biography)
Reviews (3)
Publisher's Weekly Review
Down the mean streets of a future Denver a man must go, in this Chandleresque tale of corporate and political scheming and murder. Fantasy bestseller Modesitt (the Spellsong Cycle) returns to his SF setting of a federated post-U.S. North America ("the Commonocracy") run by large companies ("multilaterals") as much as by governments. Jonat deVrai, ex-Marine colonel, tries to navigate among the corporate clients who seek his product placement ad analyses. When the Centre for Societal Research asks for a similar report on a political campaign, deVrai becomes part of an elaborate plot to further corporate controls over the indentured Martian colonies. Having quit the Marines to stop being used as company muscle, deVrai turns the tables on the executives who try to exploit him, with the help of a law-enforcement AI, Central Four, and "her" humanoid clone bodies, known as cydroids. DeVrai's campaign, as befits a noir hero, has personal costs, leaving him to care for his orphaned niece and nephew. It also comes with benefits, as Central Four's principal cydroid, Paula Athene, grows to self-awareness, independence and romantic attraction. Modesitt strives for emotional rather than intellectual satisfaction. His future has much eye-pleasing chrome, but it lacks infrastructure, making the book seem more contemporary techno-thriller than SF (parents queuing up in hydrogen-powered cars to pick up their kids after school). (Sept. 15) (c) Copyright PWxyz, LLC. All rights reserved
Kirkus Review
Another political SF yarn set in the future world of Modesitt's superior Archform: Beauty (2002). Ex-marine colonel Jonat deVrai--straight-arrow Jonat resigned his commission after witnessing atrocities, unable to stomach government duplicity and hypocrisy--is now the world's leading analyst of product-placement effectiveness. Though the effectiveness of "prod" is notoriously difficult to evaluate, Jonat is completely honest--and his system really works. A commission from the Centre for Societal Research requires him to analyze Juan Carlisimo's Senate election campaign. Perhaps illegally, Carlisimo uses "rez" (the resonant amplification of music's emotional impact) and prod to beef up his ads and campaign appearances. Thugs, apparently tied to the campaign, attempt to beat up Jonat while he investigates. After Jonat evades the lethal intentions of a sniper, he receives a deadly threat from prod biggie Abraham Vorhees, whose highly touted and expensive services Jonat's work has shown to be utterly worthless. And, while cooperating with Central Four, the intelligent computer that runs the police, Jonat exposes a powerful security firm's attempt to smuggle illegal weapons to Mars so that the ubiquitous MultiCor can suppress the revolt there. Four illegal cydroids--programmed clones that can be controlled from a distance--try to murder Jonat; another cydroid, wearing Jonat's face, assassinates his beloved sister Aliora and her husband Dierk--leaving their children in Jonat's care. The only person he can trust is an independent cydroid, Officer Paula Athene. The other officers have been suborned by the malefactors and prefer to see Jonat dead. Modesitt's abundant novelistic virtues--great characters and plotting, impressive attention to detail--aside: this is smart, aware, provocative, and engrossing on several political, economic, and professional levels. Copyright ©Kirkus Reviews, used with permission.
Booklist Review
Former marine Jonat deVrai has established a new career as a product placement consultant. Product placement is the predominant means of advertising in the twenty-fourth century, and it requires getting past the filters on individuals' personal network links. Hired to study the effects of prod on political campaigns, he suddenly discovers he has put his life on the line. In a world in which simulation is a high art form, deVrai must sort out facts and factions before he is killed. The process leads to nonstop action, which, however, never sidelines good world-building and characterization. Indeed, Flash shows Modesitt deviating quite notably from his propensity for producing books of high intelligence that frequently drag. A marvelous thriller that plausibly extrapolates from current possibilities in IT, AI, media, and crime, it also constitutes the way for newcomers to get acquainted with Modesitt--at his best. --Frieda Murray Copyright 2004 Booklist